Why are more and more people choosing self-directed IRA’s?

Guidant Financial Group conducted a recent survey of almost 1000 investors and asked them what they felt were the most appealing benefits of a self-directed IRA. Having the ”ability to control investments” was the number one reason investors choose a self-directed IRA, with 42% ranking this as their top reason. The second most appealing benefit (with 28%) was ”more growth potential.” This was followed by the third reason, ”true diversification.”